How Marketers Feed Consumer Hunger for Travel | ANA
Q&A

How Marketers Feed Consumer Hunger for Travel

Christine Maguire of Tripadvisor and U.S. Travel Association discusses travel trends and effective ways for brands to connect with consumers

Christine Maguire, GM and VP of global business at Tripadvisor and board member at the U.S. Travel Association, says that to keep up with consumer travel demands these days, brands need to deliver seamless experiences, which increasingly requires technology, generative AI, and long-term thinking.