Search Marketing Knowledge Center

Growth Marketing Checklist

Tools January 1, 2025

Use this checklist to help build your organization's growth marketing culture and mindset.

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Growth Marketing Cheat Sheet

Tools January 1, 2025

Use this cheat sheet to learn about growth marketing and how to leverage it at your company.

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Growth Hacking Cheat Sheet

Tools January 1, 2025

Use this cheat sheet to learn about growth hacking and how to leverage it at your company.

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Growth Hacking Checklist

Tools January 1, 2025

Use this checklist to help you implement or refine your approach to growth hacking at your company.

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Marketing-Fueled Growth Checklist

Tools January 1, 2025

Use this checklist to help you create a structured process for identifying growth opportunities and securing buy-in to pursue them.

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Marketing-Fueled Growth Cheat Sheet

Tools January 1, 2025

Use this cheat sheet to learn about marketing-fueled growth and how to effectively communicate your ideas.

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Marketing-Fueled Growth Workbook

Tools January 1, 2025

Use this template to run a growth workshop at your organization.

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Product Market Expansion Grid

Tools January 1, 2025

Use this framework to help you devise strategies for future growth.

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Growth Marketing Quick Win Package

Quick Wins January 1, 2025

ANA's Growth Marketing Quick Wins package is a combination of videos, cheat sheets, checklists, and more to help implement an effective growth marketing strategy.

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Marketing-Fueled Growth Quick Win Package

Quick Wins January 1, 2025

One of the biggest challenges for marketers regardless of category is getting a seat at the proverbial table. ANA's Marketing-Fueled Growth Quick Wins package is a combination of videos, cheat sheets, checklists, and more to help marketers identify and communicate growth opportunities to senior leadership.

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Growth Hacking Quick Win Package

Quick Wins January 1, 2025

ANA's Growth Hacking Quick Wins package is a combination of videos, cheat sheets, checklists, and more to help marketers rapidly increase their customer base using innovative, low-cost methods.

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Brand Safety/Online Hate Quick Win Package

Quick Wins January 1, 2025

ANA's Brand Safety/Online Hate Quick Wins package is a combination of videos, cheat sheets, checklists, and more to help foster a safe and inclusive online environment for all.

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Adobe and Demandlab: The Keys to Managing Campaign Operations at the Enterprise Scale

Event Recaps December 10, 2024

A deep dive into why marketing campaign execution takes longer than expected and how enterprise organizations can optimize their operations through process mapping, resource allocation, and quality assurance strategies.

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How Marketing Operations Navigates a Merger

Event Recaps December 10, 2024

A detailed case study of how Zurn Water Solutions and Elkay Manufacturing successfully merged their marketing operations teams, processes, and technology stacks to form Zurn Elkay Water Solutions, providing valuable insights for operations leaders managing similar organizational transitions.

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Marketing Operations Leaders Share 2024 Learnings and 2025 Plans

Event Recaps December 10, 2024

Marketing operations leaders from major organizations shared their key achievements from 2024 and strategic priorities for 2025, focusing on campaign management, data integration, technology optimization, and organizational transformation.

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Stopping Burnout

Trends and Technology November 22, 2024

Burnout is taking a serious toll throughout the workplace, leading to lower productivity and higher absenteeism, among other costs — marketing teams may be increasingly susceptible.

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Do Business Leaders Lack Empathy?

Podcast Clips November 6, 2024

Deb Macfarlan Enright, founder of The Macfarlan Group, discussed whether she thinks business leaders truly have empathy for customers and employees or not. She also shared some ways that leaders might make some progress in this area.

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Unlocking the Power of Membership: Maximizing Your ANA Benefits

Webinar Rewinds September 19, 2024

In this webinar, learn how to get the most of the benefits and resources available to ANA members and experience the power of the ANA.

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Discover: Governance Through Intermediary Operations Teams

Event Recaps September 10, 2024

Discover shared how it brought its different teams together to update its process map and establish a unilateral understanding of its processes and the root causes of customer complaints.

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Marketing News Quiz for July 20, 2024

Marketing News Quiz July 20, 2024

In this week's marketing news quiz: Elon Musk's latest feud with advertisers, Reddit's efforts to win over brands, the ANA's newest set of guidelines, and more.

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