Amazon Ads: How to Use Data Standards to Intelligently Optimize Campaigns | ANA

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How to Use Data Standards to Intelligently Optimize Campaigns

Best practices to ensure advertisers get the most out of their data-driven advertising initiatives

What if the optimization brands are doing for their next campaign is based on the wrong information? With so much data currently available to advertisers, it's important that they ensure the data foundations are solid before divining insights to shape their next set of decisions.