ANA Hails Court Ruling Blocking HHS Price Disclosure Rule

FOR IMMEDIATE RELEASE

ANA HAILS COURT RULING BLOCKING HHS PRICE DISCLOSURE RULE

WASHINGTON (JULY 9, 2019) – ANA strongly supports yesterday’s ruling of the United States District Court for the District of Columbia striking down the proposed Health and Human Services (HHS) rule to mandate price disclosures in most prescription drug ads. ANA joined with Merck, Amgen, and Eli Lilly in suing in opposition to the rule. The court found that Congress had not provided HHS the authority to impose the rule. 

Dan Jaffe, ANA’s Group Executive Vice President for Government Relations, stated, “This decision was an important victory for the public and the advertising community. The rule required price disclosures that would have been highly inflated, misleading and inaccurate for a vast number of consumers.”

Jaffe emphasized that, “The rule clearly violates the First Amendment and would not further the goal of lowering prescription drug prices, while creating broad adverse precedents extending far beyond the prescription drug area.”

Jaffe concluded, “ANA will continue to vigorously uphold the vital First Amendment rights of the advertising community.”

To learn more about ANA and our efforts to defend free speech, visit www.ana.net/advocacy.   

ABOUT THE ANA:

The mission of the ANA (Association of National Advertisers) is to drive growth for marketing professionals, brands and businesses, the industry, and humanity. The ANA serves the marketing needs of 20,000 brands by leveraging the 12-point ANA Growth Agenda, which has been endorsed by the Global CMO Growth Council. The ANA’s membership consists of U.S. and international companies, including client-side marketers, nonprofits, fundraisers, and marketing solutions providers (data science and technology companies, ad agencies, publishers, media companies, suppliers, and vendors). The ANA creates Marketing Growth Champions by serving, educating, and advocating for more than 50,000 industry members that collectively invest more than $400 billion in marketing and advertising annually.

MEDIA CONTACT:
Dan Jaffe, ANA Group EVP Government Relations
Office: 202.296.2359
Mobile: 646.369.4886
Email: djaffe@ana.net