ANA Hails Court Ruling Blocking HHS Price Disclosure Rule

FOR IMMEDIATE RELEASE

ANA HAILS COURT RULING BLOCKING HHS PRICE DISCLOSURE RULE

WASHINGTON (JULY 9, 2019) – ANA strongly supports yesterday’s ruling of the United States District Court for the District of Columbia striking down the proposed Health and Human Services (HHS) rule to mandate price disclosures in most prescription drug ads. ANA joined with Merck, Amgen, and Eli Lilly in suing in opposition to the rule. The court found that Congress had not provided HHS the authority to impose the rule. 

Dan Jaffe, ANA’s Group Executive Vice President for Government Relations, stated, “This decision was an important victory for the public and the advertising community. The rule required price disclosures that would have been highly inflated, misleading and inaccurate for a vast number of consumers.”

Jaffe emphasized that, “The rule clearly violates the First Amendment and would not further the goal of lowering prescription drug prices, while creating broad adverse precedents extending far beyond the prescription drug area.”

Jaffe concluded, “ANA will continue to vigorously uphold the vital First Amendment rights of the advertising community.”

To learn more about ANA and our efforts to defend free speech, visit www.ana.net/advocacy.   

ABOUT THE ANA:

The ANA (Association of National Advertisers) accelerates growth for marketing professionals, brands, and the entire industry. With a mission to shape the future of marketing, the ANA sets the agenda for the industry, connecting its members to unparalleled expertise, industry-leading resources, and an influential global network. Representing over 1,600 companies — including 1,000+ client-side marketers, 600 marketing solutions providers, and 20,000 brands — ANA members collectively influence $400 billion in annual marketing spending. By championing the 12-point ANA Growth Agenda and the CMO Growth Council, the ANA drives actionable change, empowers marketers, shapes the marketing ecosystem, and delivers exceptional experiences at every touchpoint. Since 1910, the ANA has been setting the agenda for industry transformation. It enables marketers to advance their ambitions, make better decisions, and create lasting impact for their organizations and the industry.

MEDIA CONTACT:
Dan Jaffe, ANA Group EVP Government Relations
Office: 202.296.2359
Mobile: 646.369.4886
Email: djaffe@ana.net