Welcome from emailexperience.org

How did I get here?

In May 2018, the Email Experience Council, as part of the Data & Marketing Association, was acquired by the ANA (the Association of National Advertisers), creating the largest trade association in the U.S. devoted to serving all aspects of marketing.

Now the newly-christened ANA Email Excellence Center is fully integrated into the ANA.

Find out more about
ANA's Email Excellence
Center

What can I find here?

You can find everything that was on previous EEC website, along with an array of helpful assets from the ANA.

Expertise

Email marketing compliance whitepapers to ensure that your program is meeting appropriate legal requirements.
Events

Join hundreds of leading brands and subject matter experts as they discuss how to leverage email to grow your business, engage with customers, and expand your knowledge.
- Catch up on the 2022 ANA Email Evolution Conference which took place on May 16-18, from Scottsdale, Ariz. Watch keynotes and featured speakers from the three-day event, where attendees heard from experts and industry leaders that offered actionable solutions to the ever-changing email landscape. You can view some of the highlights from the 2022 Email Evolution Conference here:

Networking

Join a community of today’s most influential players, movers and shakers in email marketing; or attend a webinar where you can learn new strategies to incorporate in your own email marketing campaigns.
- Email Excellence Center Committee
- Webinars
Awards

We recognize individuals who represent the best and brightest in the email marketing industry with two annual awards:
- Stefan Pollard Email Marketer of the Year - Established in honor of Stefan Pollard, a highly respected and beloved member of the email marketing community who suddenly passed away in 2010, this award honors a brand-side marketer who demonstrates the qualities and high professional standards that Pollard exemplified during his lifetime.
- Email Marketer Thought Leader of the Year Award - This highly-coveted award is given to a vendor-side marketer who exemplifies the best and brightest in the email marketing industry, embodying thought leadership, service, innovation, and vision and influence.
Benefits
- Training - Learn advanced strategies and techniques to take your email program from good to great. Apply segmentation and personalization to create dynamically-customized campaigns with a 1:1 edge.
- ANA Content and Resources
  We encourage you to log in and look around ANA.net. If you prefer, you can start exploring ANA’s initiatives from the ANA home page or learn more about us, including how we are leading the industry in creating a stronger, more sustainable economic future with the ANA Growth Agenda.