Thank you to everyone who attended the 2021 ANA Brand Masters: Inspirational Branding Conference!

All available conference presentations and videos can be accessed through the Agenda.

Mark your calendars for the 2021 ANA Masters of Marketing Conference this October 5-8!

Relive the best of this year's conference in this brief overview.

Highlighted speakers include:

• Russ Findlay, Senior Executive Director and Operating Partner, H.I.G. Capital
• Sarah Long, Chief Marketing Officer, Mars Wrigley North America
• Amy Smith, Chief Strategy & Impact Officer, TOMS
• And more.

Great branding has always had the ability to inspire and transform, and the events of 2020 only amplified this trend, with the rise in brand purpose, socially responsible marketing, and marketing that has a customer-centric, people-first mindset. More brands used their voices in the marketplace to highlight stories that raised issues — in order to spark conversations, eliminate barriers, drive change, and of course, grow the brand.

Attendees left this conference with a healthy dose of INSPIRATION combined with the strategic fuel they needed to drive growth and create meaningful, sustainable value with their customers.

Relive the conversation at #ANAbrand

At the ANA Center for Brand Purpose, you'll find a wealth of content to help you find a reason to exist beyond profit.

ANA magazine gives you the latest marketing news and insights with in-depth stories, profiles, and infographics.

The Brand Purpose — Growth for Good committee focuses on bringing together member brands and nonprofits to discuss the critical role purpose plays in driving organizational growth and positive social change.

The ANA Podcast Network gives you insightful commentary and discussions concerning the future of marketing, the power of purpose, and legal concerns.

The ANA Brand Activation practice offers more information about bringing a brand to life by connecting and interacting with the consumer on a personal level.