Marketing Capabilities Council

The Marketing Capabilities Council brings together global marketing leaders who spearhead capability or talent transformation efforts at their marketing organizations. The Council is open to client-side marketers seeking to collaborate on strategies that enhance Learning and Development (L&D) and drive industry advancements.

Launched in 2019, the Council serves as a closed space for professionals to discuss industry trends, craft best practice, and engage in meaningful dialogue centered on key challenges facing marketing capabilities / transformation / L & D (Learning and Development). Council events are organized with the primary goal of uniting a global community of esteemed leaders in marketing L&D to cultivate and refine approaches to marketing talent development, enhance marketers’ professional growth, and drive our industry forward.

• Council Chair: Homi Battiwalla, Vice President, Global Marketing & Insights Excellence, PepsiCo
• Council Chair: Florian Péquignot, Vice President, Human Resources – Global Brand Building, Procter & Gamble

Contact the ANA staff managing the Marketing Capabilities Council committee:

• Jerusha Harvey, SVP
• Oghenemarho Omusi, Associate Manager

Discussion topics:

The Marketing Capabilities Council is open to all client-side marketer members that lead capabilities / talent (L&D) transformation efforts at their marketing organization.

Request to Join

Resources

• 2023 Marketing Capabilities Framework
  The 2023 Marketing Capabilities Framework, a first-of-its-kind talent resource developed by the ANA and the ANA Global CMO Growth Council, provides marketing leaders with an industry-wide playbook to elevate modern marketing talent, ultimately driving growth for their organizations and our industry.
• Corporate L&D Enablement
  Explore ANA services to supplement your corporate L&D goals – from assessments, to skill mapping, technological enablement, and more.