Agency Relations, West Coast Chapter
Please note the Agency Relations Committee, West Coast Chapter is currently on hiatus but may return at a later date.
The Agency Relations Committee, West Coast Chapteris for client-side marketers who desire to enhance and improve the client/agency relationship to help lead to the best possible work and optimal business results. While the advertising agency is a crucial marketing partner, relations with other IMC agencies are also considered (e.g., sales promotion, direct marketing, digital, social and other specialty agencies). This committee provides a forum for education, networking and discussion that helps elevate individuals in their respective organizations as well as advance client/agency relationships throughout the industry as a whole.
The Agency Relations, West Coast Chapter Committee is the "sister" committee of the Agency Relations Committee based in New York.
Discussion Topics
- New agency management models
- Auditing creative/media/digital agencies
- Getting great creative
- Agency evaluations
- Agency compensation
- Incentivizing your agency
- Agency briefs
- Agency contracts
- Managing integrated marketing communications (IMC) programs
- ROI & ROO
- Managing multiple agencies
- How to be a great client
- Agency search
| Name | Title | Company |
|---|---|---|
| Ernest Aquilio | Senior Sourcing Specialist | Pacific Gas & Electric Co. |
| Tracy Avelar | Global Head of Marketing Sourcing | Meta |
| Alan Avery | Manager of Creative Services | Jack in the Box, Inc. |
| Wayne Barringer | Founder | Jaro Group |
| Kamal Bhandal | Vice President, Global Brand & Consumer | Align Technology, Inc. |
| Randy Boynton | Vice President Marketing and Communications | Dignity Health |
| Kimberlee Burciaga | Specialist | Almond Board of California |
| Chelo Canino | Global Leader, Agency Relations | Google (Marketing) |
| Diane Clemens | Sr. Marketing Communications Manager | Microsoft Corporation |
| Sharon Coggin | Campaign Manager | Monterey Bay Aquarium |
| Nicole Conrick | Global Alliance Director | Adobe Systems Inc. |
| Paul DeLucchi | Category Manager for Sales and Marketing, Global Procurement | Adobe Inc. |
| Jessica Dey | Global Marketing Senior Manager | Amgen Inc. |
| Abby Frank | Director, Consumer Marketing | John Muir Health |
| Liane Fuji | Creative Director | Wells Fargo & Co. |
| Andrea Gereffi | Manger, Print Production | Yamaha Corporation of America |
| Milda Goodman | Assistant Vice President, Corporate Advertising | Pacific Life |
| Susan Hallock | Chief Marketing Officer | PennyMac Loan Services, LLC |
| Kevin Hamilton | Head, Brand Marketing, Public Relations and Strategy | Avocados From Mexico |
| Ramsey Hanna | Attorney | Reed Smith LLP |
| Michelle Hansen | Marketing Program Manager | Wells Fargo & Co. |
| Jenelle Henry | Category Manager | The Walt Disney Company Worldwide Services |
| Kate Herbert | Marketing Excellence Manager | The J.M. Smucker Company |
| Sarah Hill | Manager | E & J Gallo Winery |
| Nichole Holton | Commodity Manager | Intel Corporation |
| Christopher Hume | SVP, Chief Creative Officer | MGM Resorts International |
| Antonio Humphreys | Group Manager | Adobe Systems Inc. |
| James Johnson | Instructor | West Virginia University |
| Brian Joubran | Brand Manager | Blue Shield of California |
| Robert Kalmbach | Creative Director | Vision Service Plan, Inc. |
| Kellie Krug | ||
| Jason Lakeman | Senior Manager, Demand Generation | Bill.com |
| Karen Lechner | Global Marketing Business Transformation Consultant | IBM Corporation |
| Evelyn Lee | SVP, Head of in House Agency & Agency Management | Wells Fargo & Co. |
| Nicole Lee | Content Strategy Manager | McKesson Corporation |
| Steve Leiken | Graphic Designer | Yamaha Corporation of America |
| Chantel Leurs-beeson | Associate Brand Manager - Grand Marnier | Campari America |
| Colin Linggo | Vice President, Marketing & Media | Paramount Pictures |
| Eileen Loustau | Senior Vice President, Head of Marketing | Chevron Federal Credit Union |
| Ryan Maloney | Industry Manager | Meta |
| Lianne Maly | Marketing Specialist | Watkins Wellness |
| Melissa Mautz | Associate Director, Marketing Services | Almond Board of California |
| Candace McCullom | VP, Integrated Marketing - Diverse Segment Campaign Leader | Wells Fargo & Co. |
| David McGrane | Director, Brand & Creative | AAA Club Partners |
| Cassie McNab | Communications Project Manager | W.L. Gore & Associates, Inc. |
| Michelle Miller | Senior Manager, Agency Management | Microsoft Corporation |
| Connie Murphree | Agency Relations Senior Manager | Amgen Inc. |
| Shaila Nagarkar | Brand Manager, Bosch | BSH Home Appliances Corp. |
| Shirley Nguyen | Vendor and Sourcing Management | Charles Schwab & Company, Inc. |
| Jenny Nicolau | Manager, Industry Relations | Almond Board of California |
| Tiffany Nishimori | Category Manager, Global Strategic Sourcing | Amgen Inc. |
| Shane O'Reilly | Director, Strategic Sourcing | Elevance Health |
| Vicki Reher | Marketing Program Manager | Wells Fargo & Co. |
| Regan Rhodes | Strategic Sourcing Manager | Intel Corporation |
| Lisa Ricci | Senior Marketing and Brand Specialist | Brown & Toland Physicians |
| Richard Rodriguez | Strategic Account Manager | United States Postal Service |
| Frank Ruiz | Chief, Media and Communications Unit | California Tobacco Prevention Program |
| Shelley Schmidtlin | Marketing Leader | Brown & Toland Physicians |
| Michele Schuh | VP Marketing, Old Navy | Old Navy |
| Ketan Shah | Senior Director, Marketing Vendor Management | Kaiser Permanente |
| Clifford Singontiko | Creative Lead | Farmers Insurance Group, Inc. |
| Kecia Steddin | Senior Manager, Strategic Sourcing | Autodesk, Inc. |
| Libby Syth | Sr. Manager of Resource Management | The Capital Group |
| Heidi Tuneberg | Senior Director, Production & Business Affairs | Best Buy Company, Inc. |
| Rachel Tyler | Director, International Agency Management | Microsoft Corporation |
| Sandi Wang | Global Advertising | Hawaiian Airlines, Inc. |
| Shannon Wicke | Corporate Marketing Sr. Financial Analyst | Intel Corporation |
| Meredith Wollman | Marketing Manager | Mattel, Inc. |
-
Name
Ernest AquilioTitle
Senior Sourcing SpecialistCOMPANY
Pacific Gas & Electric Co. -
Name
Tracy AvelarTitle
Global Head of Marketing SourcingCOMPANY
Meta -
Name
Alan AveryTitle
Manager of Creative ServicesCOMPANY
Jack in the Box, Inc. -
Name
Wayne BarringerTitle
FounderCOMPANY
Jaro Group -
Name
Kamal BhandalTitle
Vice President, Global Brand & ConsumerCOMPANY
Align Technology, Inc. -
Name
Randy BoyntonTitle
Vice President Marketing and CommunicationsCOMPANY
Dignity Health -
Name
Kimberlee BurciagaTitle
SpecialistCOMPANY
Almond Board of California -
Name
Chelo CaninoTitle
Global Leader, Agency RelationsCOMPANY
Google (Marketing) -
Name
Diane ClemensTitle
Sr. Marketing Communications ManagerCOMPANY
Microsoft Corporation -
Name
Sharon CogginTitle
Campaign ManagerCOMPANY
Monterey Bay Aquarium -
Name
Nicole ConrickTitle
Global Alliance DirectorCOMPANY
Adobe Systems Inc. -
Name
Paul DeLucchiTitle
Category Manager for Sales and Marketing, Global ProcurementCOMPANY
Adobe Inc. -
Name
Jessica DeyTitle
Global Marketing Senior ManagerCOMPANY
Amgen Inc. -
Name
Abby FrankTitle
Director, Consumer MarketingCOMPANY
John Muir Health -
Name
Liane FujiTitle
Creative DirectorCOMPANY
Wells Fargo & Co. -
Name
Andrea GereffiTitle
Manger, Print ProductionCOMPANY
Yamaha Corporation of America -
Name
Milda GoodmanTitle
Assistant Vice President, Corporate AdvertisingCOMPANY
Pacific Life -
Name
Susan HallockTitle
Chief Marketing OfficerCOMPANY
PennyMac Loan Services, LLC -
Name
Kevin HamiltonTitle
Head, Brand Marketing, Public Relations and StrategyCOMPANY
Avocados From Mexico -
Name
Ramsey HannaTitle
AttorneyCOMPANY
Reed Smith LLP -
Name
Michelle HansenTitle
Marketing Program ManagerCOMPANY
Wells Fargo & Co. -
Name
Jenelle HenryTitle
Category ManagerCOMPANY
The Walt Disney Company Worldwide Services -
Name
Kate HerbertTitle
Marketing Excellence ManagerCOMPANY
The J.M. Smucker Company -
Name
Sarah HillTitle
ManagerCOMPANY
E & J Gallo Winery -
Name
Nichole HoltonTitle
Commodity ManagerCOMPANY
Intel Corporation -
Name
Christopher HumeTitle
SVP, Chief Creative OfficerCOMPANY
MGM Resorts International -
Name
Antonio HumphreysTitle
Group ManagerCOMPANY
Adobe Systems Inc. -
Name
James JohnsonTitle
InstructorCOMPANY
West Virginia University -
Name
Brian JoubranTitle
Brand ManagerCOMPANY
Blue Shield of California -
Name
Robert KalmbachTitle
Creative DirectorCOMPANY
Vision Service Plan, Inc. -
Name
Kellie KrugTitle
COMPANY
-
Name
Jason LakemanTitle
Senior Manager, Demand GenerationCOMPANY
Bill.com -
Name
Karen LechnerTitle
Global Marketing Business Transformation ConsultantCOMPANY
IBM Corporation -
Name
Evelyn LeeTitle
SVP, Head of in House Agency & Agency ManagementCOMPANY
Wells Fargo & Co. -
Name
Nicole LeeTitle
Content Strategy ManagerCOMPANY
McKesson Corporation -
Name
Steve LeikenTitle
Graphic DesignerCOMPANY
Yamaha Corporation of America -
Name
Chantel Leurs-beesonTitle
Associate Brand Manager - Grand MarnierCOMPANY
Campari America -
Name
Colin LinggoTitle
Vice President, Marketing & MediaCOMPANY
Paramount Pictures -
Name
Eileen LoustauTitle
Senior Vice President, Head of MarketingCOMPANY
Chevron Federal Credit Union -
Name
Ryan MaloneyTitle
Industry ManagerCOMPANY
Meta -
Name
Lianne MalyTitle
Marketing SpecialistCOMPANY
Watkins Wellness -
Name
Melissa MautzTitle
Associate Director, Marketing ServicesCOMPANY
Almond Board of California -
Name
Candace McCullomTitle
VP, Integrated Marketing - Diverse Segment Campaign LeaderCOMPANY
Wells Fargo & Co. -
Name
David McGraneTitle
Director, Brand & CreativeCOMPANY
AAA Club Partners -
Name
Cassie McNabTitle
Communications Project ManagerCOMPANY
W.L. Gore & Associates, Inc. -
Name
Michelle MillerTitle
Senior Manager, Agency ManagementCOMPANY
Microsoft Corporation -
Name
Connie MurphreeTitle
Agency Relations Senior ManagerCOMPANY
Amgen Inc. -
Name
Shaila NagarkarTitle
Brand Manager, BoschCOMPANY
BSH Home Appliances Corp. -
Name
Shirley NguyenTitle
Vendor and Sourcing ManagementCOMPANY
Charles Schwab & Company, Inc. -
Name
Jenny NicolauTitle
Manager, Industry RelationsCOMPANY
Almond Board of California -
Name
Tiffany NishimoriTitle
Category Manager, Global Strategic SourcingCOMPANY
Amgen Inc. -
Name
Shane O'ReillyTitle
Director, Strategic SourcingCOMPANY
Elevance Health -
Name
Vicki ReherTitle
Marketing Program ManagerCOMPANY
Wells Fargo & Co. -
Name
Regan RhodesTitle
Strategic Sourcing ManagerCOMPANY
Intel Corporation -
Name
Lisa RicciTitle
Senior Marketing and Brand SpecialistCOMPANY
Brown & Toland Physicians -
Name
Richard RodriguezTitle
Strategic Account ManagerCOMPANY
United States Postal Service -
Name
Frank RuizTitle
Chief, Media and Communications UnitCOMPANY
California Tobacco Prevention Program -
Name
Shelley SchmidtlinTitle
Marketing LeaderCOMPANY
Brown & Toland Physicians -
Name
Michele SchuhTitle
VP Marketing, Old NavyCOMPANY
Old Navy -
Name
Ketan ShahTitle
Senior Director, Marketing Vendor ManagementCOMPANY
Kaiser Permanente -
Name
Clifford SingontikoTitle
Creative LeadCOMPANY
Farmers Insurance Group, Inc. -
Name
Kecia SteddinTitle
Senior Manager, Strategic SourcingCOMPANY
Autodesk, Inc. -
Name
Libby SythTitle
Sr. Manager of Resource ManagementCOMPANY
The Capital Group -
Name
Heidi TunebergTitle
Senior Director, Production & Business AffairsCOMPANY
Best Buy Company, Inc. -
Name
Rachel TylerTitle
Director, International Agency ManagementCOMPANY
Microsoft Corporation -
Name
Sandi WangTitle
Global AdvertisingCOMPANY
Hawaiian Airlines, Inc. -
Name
Shannon WickeTitle
Corporate Marketing Sr. Financial AnalystCOMPANY
Intel Corporation -
Name
Meredith WollmanTitle
Marketing ManagerCOMPANY
Mattel, Inc.