ANA Nonprofit Growth Summit: Impact Through Data-Driven Excellence in Fundraising and Marketing

This Summit is designed for fundraisers and marketers to leverage the power of data, targeted analysis, and cutting-edge technology to drive impactful growth for nonprofit organizations. Delve into the latest trends and strategies in nonprofit marketing and fundraising. Learn how to harness the power of data to tailor compelling campaigns, understand audience behavior, and maximize your organization's reach and engagement. Dive into analytics and discover how data can be a game-changer in understanding donor behavior, measuring campaign success, and refining strategies for maximum impact. Join us to connect with fellow marketers, fundraisers, and industry experts.

when

Start: Tuesday, June 11, 2024 at 12:00pm

End: Wednesday, June 12, 2024 at 2:00pm

WHERE

375 Hudson St.
5th Floor Café
New York, NY 10014

Registration Pricing

	Client-Side Tier	Platinum Tier	Gold Tier	Silver Tier	Nonmember
Registration
Registration	Client-Side Tier $0	Platinum Tier $0	Gold Tier $299	Silver Tier $399	Nonmember $500

For issues processing your registration or to ask further questions about this event, please contact registration@ana.net

Agenda

TIME	EVENT DETAILS	LOCATION
Tuesday, June 11, 2024
2:30pm - 4:30pm	NONPROFIT EXECUTIVE ROUNDTABLE (INVITE ONLY) – LIMITED CAPACITY Join us for an exclusive gathering tailored to nonprofit fundraising leaders, where the latest trends are openly discussed, pressing issues are explored, and valuable insights from organizations across the nonprofit spectrum are shared. This facilitated discussion offers a unique opportunity for industry executives to connect with peers, exchange ideas, and glean insights in an intimate setting. Come ready to engage with fellow professionals, share experiences, and collaboratively discover impactful solutions. Interested in attending? Complete this form. Please note you must be approved to attend.
4:30pm - 6:00pm	HAPPY HOUR
Wednesday, June 12, 2024
10:00am - 10:30am	NETWORKING BREAKFAST
10:30am - 10:40am	OPENING REMARKS AND HOUSEKEEPING
10:40am - 11:15am	MISSION CRITICAL: HARNESSING DATA + TECH FOR GREATER GOOD Nonprofit marketers are moving beyond compelling storytelling alone and unleashing the transformative potential of data and analytics to propel their mission forward. In this presentation, you’ll hear tangible examples from the Crohn’s & Colitis Foundation about how they turned data analytics insights into powerful content and revenue opportunities, and how they leveraged tailored technology, to help improve the lives of those with IBD. Christy DeSantis Chief Marketing & Communications Officer Crohn’s & Colitis Foundation
11:15am - 12:00pm	DATA & DECISIONS: MOVING TO AN AUDIENCE-FIRST MINDSET Peanut butter and jelly. Tacos and Tuesday. Beyonce and Jay-Z. Good things come in pairs. When it comes to breaking the cycle of current flat fundraising results, there is one particular pair that can help you unlock how you approach your strategy: Data and decisions. In this session, RKD Group and Jed Foundation will look at: The ways you can use data to move from a channel-first to an audience-first mindset Multiple examples of decisions that can be made based on the data you have How AI and machine learning have helped our teams make better decisions that fuel growth Bart Lillie Vice President, Strategic Engagement RKD Group Thea Zunick Director, Community Giving Jed Foundation
12:00pm - 1:00pm	NETWORKING LUNCH
1:00pm - 1:45pm	SESSION 3 David Angelo Founder and Creative Chairman David and Goliath \| Today, I’m Brave
1:45pm - 2:30pm	SESSION 4
2:30pm - 3:15pm	SESSION 5
3:15pm - 3:20pm	CLOSING REMARKS

Cancellation Policy and Notes

No refunds will be granted for any cancellations or for 'no shows.' Unused registrations/applications have no monetary value and cannot be credited to future years or events. ANA will not issue refunds or credits due to failure to redeem a discount coupon during the registration process. You may transfer your registration to a colleague at no additional cost.