With a focus on exploring innovative topics and demystifying emerging trends, ANA Marketing Futures is a crossroads for marketers, entrepreneurs, innovators, and academia to discuss, debate, and prepare for the future of marketing.
Check back often to learn more on the latest trends and become inspired to take steps toward the growth of your business.
The ANA Marketing Futures Podcast
A crossroads for marketers, entrepreneurs, innovators, and academia to discuss and debate the potential future(s) of marketing.
Mastering Marketing's New Era, with CPG Marketing Expert Fernando Herrera
Marketing Futures’ Podcast host Mike Berberich caught up with CPG Expert Fernando Herrera at the 2024 ANA Brand Masters Conference to discuss omnichannel marketing, AI, and the hybrid/remote workforce.
The Marketer’s Evolution: From Creativity to Business Acumen, with Newell Brand’s Melanie Huet
Marketing Futures Podcast host Mike Berberich sat down with Melanie Huet, President of Brand Management and Innovation at Newell Brands, to discuss the future trajectory of marketing leadership.
Pulse
Pulling together the freshest articles, research, and insights on hot topics in the marketing industry.
What These Marketing Leaders Think About Google’s Latest Cookie Postponement
Google has pushed back its deprecating cookies yet again until 2025.
Trends
Stay up to date on the technology and trends that are transforming our industry with case studies, research reports, and more.
Join the Marketing Futures Committee
The Marketing Futures Committee was created to drive industry thought leadership, share best practices and expertise, and facilitate discussions and debates to inform better decision making. We are a collective of marketers, innovators, entrepreneurs, and agency partners with a single goal — creating a better tomorrow for our industry.