mailto:?subject=Link to ANA content&body=Link%20to%20ANA%20content%0A%0ATitle.....%3A%20Beyond%20The%20Legacy%20Agency%20Model%3A%20How%20to%20Chart%20the%20Right%20Course%0ALink......%3A%20http%3A%2F%2Fwww.ana.net%2Fmiccontent%2Fshow%2Fid%2Fii-2025-03-legacy-agency-model%0A%0AAmbitious%20marketers%20know%20%E2%80%94%20the%20legacy%20model%20is%20broken.%20Holding%20companies%20are%20designed%20for%20the%20world%E2%80%99s%201%20percent%20of%20brands%20and%20the%20recent%20announcement%20of%20Omnicom%E2%80%99s%20acquisition%20of%20IPG%20is%20the%20biggest%20exclamation%20point%20to%20that%20%28what%20services%20or%20capabilities%20did%20they%20really%20gain%2C%20by%20the%20way%2C%20but%20I%20digress%29.%20However%2C%20this%20model%20trickles%20down%2C%20impacting%20marketing%20services%20at%20all%20levels%20and%20requiring%20new%20solutions.%0A%0A%0A------------------------------------------------------%0AClick%20on%20the%20link%20above%20to%20visit%20this%20page.%20%20If%20the%20link%20is%20not%20clickable%20in%20your%20email%20client%2C%20copy%20and%20paste%20it%20into%20a%20web%20browser.%0A