mailto:?subject=Link to ANA content&body=Link%20to%20ANA%20content%0A%0ATitle.....%3A%20Email%20and%20SMS%3A%20Turning%20Holiday%20Shoppers%20into%20Loyal%20Customers%0ALink......%3A%20http%3A%2F%2Fwww.ana.net%2Fmiccontent%2Fshow%2Fid%2Fpulse-2025-02-smb-email-sms%0A%0AFor%20small-to-medium-sized%20businesses%20%28SMBs%29%2C%20the%20holiday%20season%20isn%27t%20just%20the%20most%20wonderful%20time%20of%20the%20year%20%E2%80%94%20it%E2%80%99s%20the%20most%20critical.%20Between%20October%20and%20December%2C%20SMBs%20rely%20on%20waves%20of%20new%20and%20returning%20customers%20to%20bolster%20their%20bottom%20line.%20Yet%2C%20while%20the%20opportunity%20is%20immense%2C%20so%20is%20the%20challenge%20of%20turning%20these%20seasonal%20shoppers%20into%20loyal%20patrons.%20With%20strategic%20follow-up%20efforts%20%E2%80%94%20marrying%20email%20and%20SMS%20marketing%20%E2%80%94%20SMBs%20can%20maximize%20their%20potential%2C%20drive%20sales%2C%20and%20foster%20fruitful%20relationships.%0A%0A%0A------------------------------------------------------%0AClick%20on%20the%20link%20above%20to%20visit%20this%20page.%20%20If%20the%20link%20is%20not%20clickable%20in%20your%20email%20client%2C%20copy%20and%20paste%20it%20into%20a%20web%20browser.%0A