mailto:?subject=Link to ANA content&body=Link%20to%20ANA%20content%0A%0ATitle.....%3A%20What%20Can%20Cannes%20Teach%20Us%20About%20the%20Value%20of%20Transactional%20Data%3F%0ALink......%3A%20http%3A%2F%2Fwww.ana.net%2Fmiccontent%2Fshow%2Fid%2Fii-2024-09-transactional-data%0A%0AInflation%20is%20still%20higher%20than%20anyone%20would%20like%2C%20which%20is%20driving%20consumers%20to%20be%20more%20selective%20in%20their%20purchases.%20That%20means%20that%20any%20type%20of%20data%20tied%20to%20a%20transaction%20can%20be%20an%20indicator%20of%20what%20a%20consumer%20is%20willing%20to%20purchase%2C%20where%20they%E2%80%99re%20willing%20to%20travel%2C%20the%20streaming%20services%20they%20bring%20into%20their%20home%2C%20causes%20they%20support%2C%20or%20whom%20they%20might%20vote%20for.%20%0A%0A%0A------------------------------------------------------%0AClick%20on%20the%20link%20above%20to%20visit%20this%20page.%20%20If%20the%20link%20is%20not%20clickable%20in%20your%20email%20client%2C%20copy%20and%20paste%20it%20into%20a%20web%20browser.%0A