mailto:?subject=Link to ANA content&body=Link%20to%20ANA%20content%0A%0ATitle.....%3A%20How%20Connected%20TV%20Is%20Changing%20the%20Game%20for%20Advertising%0ALink......%3A%20http%3A%2F%2Fwww.ana.net%2Fmiccontent%2Fshow%2Fid%2Fii-2023-11-ctv-ads%0A%0AAn%20increasing%20number%20of%20consumers%20are%20ditching%20their%20cable%20subscriptions%20in%20favor%20of%20more%20flexible%20and%20personalized%20viewing%20experiences.%20%20As%20of%20the%20most%20recent%20statistics%2C%20an%20incredible%2088%20percent%20of%20U.S.%20households%20own%20at%20least%20one%20internet-connected%20TV%20device%2C%20while%20the%20number%20of%20CTV%20users%20amounted%20to%20more%20than%20110%20million%20among%20gen%20Z%20and%20millennials.%20%0A%0A%0A------------------------------------------------------%0AClick%20on%20the%20link%20above%20to%20visit%20this%20page.%20%20If%20the%20link%20is%20not%20clickable%20in%20your%20email%20client%2C%20copy%20and%20paste%20it%20into%20a%20web%20browser.%0A