mailto:?subject=Link to ANA content&body=Link%20to%20ANA%20content%0A%0ATitle.....%3A%20Participation%3A%20A%20Power%20Shift%20and%20Reckoning%20for%20All%20Brands%0ALink......%3A%20http%3A%2F%2Fwww.ana.net%2Fmiccontent%2Fshow%2Fid%2Fkp-2023-03-phaedon-participation-power-shift%0A%0AConsumers%20have%20more%20power%20than%20ever%2C%20meaning%20brands%20need%20to%20completely%20redefine%20how%20they%20look%20at%20the%20people%20buying%20their%20products.%20Under%20this%20new%20paradigm%2C%20Phaedon%20offers%20some%20tips%20for%20how%20brands%20can%20connect%20with%20consumers%20through%20a%20shared%20set%20of%20beliefs.%0A%0A%0A------------------------------------------------------%0AClick%20on%20the%20link%20above%20to%20visit%20this%20page.%20%20If%20the%20link%20is%20not%20clickable%20in%20your%20email%20client%2C%20copy%20and%20paste%20it%20into%20a%20web%20browser.%0A