mailto:?subject=Link to ANA content&body=Link%20to%20ANA%20content%0A%0ATitle.....%3A%20How%20to%20Know%20When%20a%20New%20Social%20Media%20Platform%20Is%20Worth%20Your%20Team%E2%80%99s%20Time%20and%20Effort%0ALink......%3A%20http%3A%2F%2Fwww.ana.net%2Fmiccontent%2Fshowvideo%2Fid%2Fsb-2022-11-dsoc-nov22-digitas%0A%0ADigitas%E2%80%99%20Christina%20Goswiller%20offers%20her%20perspective%20on%20how%20marketers%20can%20determine%20which%20new%20social%20media%20platforms%20are%20worth%20time%20and%20financial%20investment%20and%20explains%20why%20sometimes%20even%20spending%20time%20and%20effort%20on%20a%20platform%20that%20ultimately%20fizzles%20out%20can%20be%20beneficial%20to%20the%20brand.%0A%0A%0A------------------------------------------------------%0AClick%20on%20the%20link%20above%20to%20visit%20this%20page.%20%20If%20the%20link%20is%20not%20clickable%20in%20your%20email%20client%2C%20copy%20and%20paste%20it%20into%20a%20web%20browser.%0A