mailto:?subject=Link to ANA content&body=Link%20to%20ANA%20content%0A%0ATitle.....%3A%20Measuring%20Impact%20of%20the%20World%27s%20Most%20Important%20Inspirational%20Messages%0ALink......%3A%20http%3A%2F%2Fwww.ana.net%2Fmiccontent%2Fshow%2Fid%2Fer-2021-08-bic-mar21-swayable%0A%0AJames%20Slezak%20and%20Al%20Torres%2C%20both%20from%20media%20metrics%20technology%20firm%20Swayable%2C%20explained%20how%20brands%20can%20ensure%20their%20inspirational%20messages%20are%20creating%20the%20desired%20impact%20on%20consumers%2C%20and%20how%20they%20can%20measure%20the%20change%20in%20brand%20perception.%0A%0A%0A------------------------------------------------------%0AClick%20on%20the%20link%20above%20to%20visit%20this%20page.%20%20If%20the%20link%20is%20not%20clickable%20in%20your%20email%20client%2C%20copy%20and%20paste%20it%20into%20a%20web%20browser.%0A