mailto:?subject=Link to ANA content&body=Link%20to%20ANA%20content%0A%0ATitle.....%3A%20Brands%20Have%20to%20Take%20a%20Gut%20Check%20Before%20They%20Take%20a%20Stand%0ALink......%3A%20http%3A%2F%2Fwww.ana.net%2Fmagazines%2Fshow%2Fid%2Fbtob-2022-06-change-the-world%0A%0AFrom%20Russia%E2%80%99s%20invasion%20of%20Ukraine%20to%20the%20fight%20for%20racial%20equality%20in%20the%20U.S.%2C%20there%E2%80%99s%20no%20shortage%20of%20issues%20on%20which%20brands%20might%20take%20a%20stand.%20But%20simply%20speaking%20out%20isn%E2%80%99t%20what%20customers%20and%20prospects%20are%20looking%20for%2C%20particularly%20among%20millennials.%20People%20will%20see%20right%20through%20companies%20that%20insist%20they%20are%20concerned%20with%20social%20issues%20but%20do%20not%20follow%20through%20with%20any%20concrete%20action.%0A%0A%0A------------------------------------------------------%0AClick%20on%20the%20link%20above%20to%20visit%20this%20page.%20%20If%20the%20link%20is%20not%20clickable%20in%20your%20email%20client%2C%20copy%20and%20paste%20it%20into%20a%20web%20browser.%0A